{"id":1416,"date":"2025-07-08T15:48:54","date_gmt":"2025-07-08T13:48:54","guid":{"rendered":"https:\/\/mont-bus.gencie.ch\/cookie-policy\/"},"modified":"2025-07-10T10:59:53","modified_gmt":"2025-07-10T08:59:53","slug":"cookie-policy","status":"publish","type":"page","link":"http:\/\/mont-bus.gencie.ch\/en\/cookie-policy\/","title":{"rendered":"Cookie policy"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">1. Introduction<\/h2>\n\n<p>TMR Transports de Martigny et R\u00e9gions SA (hereinafter &#8220;TMR&#8221;) attaches great importance to protecting your privacy. This cookie policy explains how and why we use cookies on our websites, as well as how you can manage your cookie preferences. <\/p>\n\n<p>We use cookies to optimize your browsing experience and activate certain essential functions. You will find detailed information on each category of cookies under the consent sections below. <\/p>\n\n<p>In this case, the legal basis for the processing is the pursuit of our legitimate interest in improving your experience on our website and getting to know you better.<\/p>\n\n<p>You can manage your preferences by choosing to enable or disable some or all of these cookies. However, deactivating certain cookies may affect your browsing experience. <\/p>\n\n<h2 class=\"wp-block-heading\">2. What is a cookie?<\/h2>\n\n<p>A cookie is a small text file stored on your device (computer, tablet, smartphone) when you visit a website. It enables the site to recognize your device on future visits, improve navigation and offer you services tailored to your preferences. <\/p>\n\n<h2 class=\"wp-block-heading\">3. Purpose of data collection<\/h2>\n\n<p>The data collected on the <a href=\"https:\/\/www.tmrsa.ch\/\">https:\/\/www.tmrsa.ch<\/a> and <a href=\"https:\/\/www.tmr-voyage.ch\/\">https:\/\/www.tmr-voyage.ch<\/a> websites are used for :<\/p>\n\n<p>-Respond to contact requests and provide information about our services.<\/p>\n\n<p>-Improve the user experience on the site.<\/p>\n\n<p>-Analyze site traffic and behavior via analytical cookies (e.g. Google Analytics).<\/p>\n\n<h2 class=\"wp-block-heading\">4. Types of cookies used<\/h2>\n\n<p>We use different types of cookies on our site:<\/p>\n\n<p><strong>-Strictly necessary cookies (WordPress)<\/strong><\/p>\n\n<p>These cookies are essential for the proper functioning of our site. Without these cookies, some parts of the site would not function properly. <\/p>\n\n<p><strong>-Analysis cookies (Google Analytics, WooCommerce\/Jetpack)<\/strong><\/p>\n\n<p>These cookies collect anonymous information about how visitors use our site. They enable us to understand interactions with the most frequently visited pages and to detect any errors, in order to improve the user experience. <\/p>\n\n<p><strong>-Functional cookies (WordPress)<\/strong><\/p>\n\n<p>These cookies are used to optimize and personalize the functionality of the website. They remember your preferences, such as your user name, language or region, and offer you a smoother experience tailored to your specific needs. <\/p>\n\n<p>&#8211;<strong>Targeting and advertising cookies (Google Ads, Facebook Pixel)<\/strong><\/p>\n\n<p>These cookies collect information about your browsing habits in order to offer you more relevant advertising. They also enable us to limit the number of times you see the same ad and to evaluate the effectiveness of advertising campaigns. <\/p>\n\n<h2 class=\"wp-block-heading\">5. Managing and deleting cookies<\/h2>\n\n<p>You can control, deactivate or delete cookies at any time via your browser settings. Most browsers allow you to block the installation of cookies or to be warned before a cookie is stored. However, if you choose to block cookies, some parts of our site may not function properly or some features may not be accessible.  <\/p>\n\n<p>Here are some links to manage cookie settings in the main browsers:<\/p>\n\n<p>\u2013<a href=\"https:\/\/support.google.com\/accounts\/answer\/32050?hl=fr&amp;co=GENIE.Platform%3DDesktop\">Google Chrome<\/a><\/p>\n\n<p>\u2013<a href=\"https:\/\/support.mozilla.org\/fr\/kb\/activer-desactiver-cookies\">Mozilla Firefox<\/a><\/p>\n\n<p>\u2013<a href=\"https:\/\/support.microsoft.com\/fr-fr\/microsoft-edge\/supprimer-les-cookies-dans-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09\">Microsoft Edge<\/a><\/p>\n\n<p>\u2013<a href=\"https:\/\/support.apple.com\/fr-fr\/guide\/safari\/sfri11471\/mac\">Safari<\/a><\/p>\n\n<h2 class=\"wp-block-heading\">6. Third-party services and partners<\/h2>\n\n<p>We work with third-party partners who may also place cookies on your device for the purposes mentioned above, in particular to measure the audience of our site and offer you content tailored to your interests. The use of these technologies by third parties is then subject to their own personal data processing conditions and is not covered by the present policy. <\/p>\n\n<p>&#8211; Google Analytics: This service helps us analyze user behavior on our site and identify areas for improvement. To find out more about Google Analytics&#8217; use of cookies, please consult their privacy policy. <\/p>\n\n<p>-Google Ads and advertising services: We also use online advertising services to serve relevant ads based on your browsing history.<\/p>\n\n<p>The information collected by these services is anonymized wherever possible. You may, however, object to the collection of data by these services by adjusting your cookie settings. <\/p>\n\n<p>Depending on your browser, you can also deactivate Google Analytics by installing an add-on (https:\/\/tools.google.com\/dlpage\/gaoptout?hl=fr) or by following these instructions (<a href=\"https:\/\/support.google.com\/accounts\/answer\/61416?co=GENIE.Platform%3DDesktop&amp;hl=fr\">https:\/\/support.google.com\/accounts\/answer\/61416?co=GENIE.Platform%3DDesktop&amp;hl=en<\/a>). You can also see how your personal data is used (<a href=\"https:\/\/policies.google.com\/technologies\/partner-sites?gl=fr\">https:\/\/policies.google.com\/technologies\/partner-sites?gl=fr<\/a>) when using Google Analytics. <\/p>\n\n<h2 class=\"wp-block-heading\">7. Consent to the use of cookies<\/h2>\n\n<p>By accessing our site, you acknowledge that you have read, understood and agree to be bound by all the terms of this policy. You are informed by a banner that we use cookies and you are invited to accept or personalize your preferences. Your consent is valid for 12 months, after which you will be asked to confirm your choices again.  <\/p>\n\n<p>You can change your cookie preferences at any time via our Cookie Management Center.<\/p>\n\n<h2 class=\"wp-block-heading\">8. Modification of the cookies policy<\/h2>\n\n<p>We reserve the right to modify this cookie policy at any time. We will seek to draw your attention to any significant changes. Changes will take effect immediately upon posting on our site, so we recommend that you check this page regularly for any updates.  <\/p>\n\n<h2 class=\"wp-block-heading\">9. Contact<\/h2>\n\n<p>If you have any questions about this cookie policy, you can contact us at the following address:<\/p>\n\n<p><strong>Transports Martigny et R\u00e9gions SA<\/strong><\/p>\n\n<p><strong>Avenue de la Gare 66, 1920 Martigny<br\/>Email : info@tmrsa.ch<br\/>T\u00e9l\u00e9phone : +41 (0)27 721 68 40<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. Introduction TMR Transports de Martigny et R\u00e9gions SA (hereinafter &#8220;TMR&#8221;) attaches great importance to protecting your privacy. This cookie policy explains how and why we use cookies on our websites, as well as how you can manage your cookie preferences. We use cookies to optimize your browsing experience and activate certain essential functions. 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